Marketing Engineering for Excel You can gain hands-on experience in applying the analytical marketing concepts.
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Marketing Engineering for Excel Description

prev next Marketing Engineering for Excel is a program that enables students to gain hands-on experience in applying the analytical marketing concepts. It provides tools to help address marketing problems such as Segmentation, Targeting and Positioning (STP), Product Decisions, Sales Forecasting, Advertising and Communication Decisions, Salesforce and Channel Decisions, Pricing and Sales Promotion Decisions.

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