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Gives you the possibility to embed a file's metadata. Adobe's Extensible Metadata Platform (XMP) is a labeling technology that allows you to embed data about a file, known as metadata, into the file itself. With XMP, desktop applications and back-end publishing systems gain a common method for capturing, sharing, and leveraging this valuable metadata—opening the door for more efficient job processing, workflow automation, and rights management, among many other possibilities.With XMP, Adobe has taken the "heavy lifting" out of metadata integration, offering content creators an easy way to embed meaningful information about their projects and providing industry partners with standards-based building blocks to develop optimized workflow solutions.As any content or production professional knows, developing a workflow that actually works can be a major challenge. Keeping track of important files and assets at each stage is critical. Effective file management is an important and necessary part of the creative process, but the available tools have never been adequate. Here are some key features of "Extensible Metadata Platform (XMP)": · Enables creation of "smart assets" that retain context when passed across multiple file formats, software applications, devices, and databases · Offers flexible retrieval and search of rich media across diverse databases and file formats. · Extends the content lifecycle by being able to find and repurpose source files across multiple versions and renditions · Built-in XMP support within Adobe applications fosters metadata capture and exchange for improved workflow and increased production efficiency · Based on open standards and implemented as a common metadata interchange platform across Adobe products as well as those of workflow partners · Standards groups powered by XMP - See the growing list of standards groups that are using XMP as their basis. · Partners and Companies using XMP - Understand how Adobe partners and companies are using XMP in their solutions and products · Metadata Working Group - Learn more on how companies are getting together to build metadata interoperability across operating systems, mobile devices, cameras, and online services.

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